--- title: "App Design, SaaS & Digital Products Agency - Blackbook" description: "Product design and UX for apps, SaaS platforms and digital products. From strategy and prototyping to polished, scalable user experiences." canonical_url: https://www.blackbook.dk/en/area/apps-products/ md_url: https://www.blackbook.dk/en/area/apps-products/index.md language: en last_updated: 2026-09-07 --- # App Design, SaaS & Digital Products Agency - Blackbook Product design and UX for apps, SaaS platforms and digital products. From strategy and prototyping to polished, scalable user experiences. > Alternate (Danish): https://www.blackbook.dk/area/apps-products/index.md > Provider: Blackbook — founded by Jeppe Sloth Carlsen (https://www.blackbook.dk/en/about/) > Provider ID: https://www.blackbook.dk/#organization > Founder ID: https://www.blackbook.dk/#person-jeppe > Topics: Digital products, App and product design, SaaS, UX > Part of: Blackbook — digital design agency, Copenhagen (https://www.blackbook.dk/en/) > LLM reference: https://www.blackbook.dk/llms.txt > Full reference: https://www.blackbook.dk/llms-full.txt > Markdown sitemap: https://www.blackbook.dk/sitemap.md > Preferred citation URL: https://www.blackbook.dk/en/area/apps-products/ ## Area of expertise — Apps & Products Blackbook designs and builds digital products people rely on every day. From banking apps and SaaS platforms to health tools and intelligent dashboards – we take full ownership from the first insight to a product that works in production, not just in a pitch. AI is built into the products themselves – from intelligent onboarding that adapts to the user to predictive features that make the product smarter over time. We design the experience around the technology, not the other way around. ## Complexity made intuitive ### Digital products across fintech, health, SaaS and enterprise The projects in this collection share one thing: real complexity behind a simple surface. A white-label banking platform and a pharma compliance tool have almost nothing in common – except the need for design that earns trust on the first screen and keeps earning it on the hundredth. We work across native apps, cross-platform products, enterprise software and AI-driven features – always close to engineering, because a design that falls apart in code was never a good design. ## Built to last, not just to launch A product that impresses in a demo but frustrates in daily use is a liability, not an asset. We design for the long run – scalable architecture, considered state management and interfaces that hold together as the product grows from ten users to ten thousand. If you have a product to design, rebuild or scale, [let’s talk about your project](https://www.blackbook.dk/en/contact/). ## Selected cases Digital products where design and function elevate each other. Apps and platforms for healthcare, banking, and global pharma, built on the idea that usability is a requirement, not decoration. ### White-label Fintech Platform — Danske Bank - Designed a white-label version of Zenegy Financial Suite for Danske Bank's business customers – fully branded and scalable expense management. [Danske Bank — White-Label Solution](https://www.blackbook.dk/en/portfolio/danske-bank/) ### Digital identity and tagline — Lyngby Storcenter - Redesigned Lyngby Storcenter's digital identity, reskinned the website, and created the centre's new tagline "Vi gør os umage". [Lyngby Storcenter — Digital Identity](https://www.blackbook.dk/en/portfolio/lyngbystorcenter/) ### Pharma App for iOS and Android — Ferring Picoprep - Designed a native iOS and Android app for Ferring – treatment guide with nutrition info, medication schedule and push notifications for colonoscopy prep. [FERRING — Pharma app](https://www.blackbook.dk/en/portfolio/ferring/) ### Gamified product launch campaign — American Spirit - Gamified internal campaign for JTI's American Spirit launch in 7/11 – app with quizzes, videos and a competition for store staff to win a trip to Santa Fe. [American Spirit — Launch at 7/11](https://www.blackbook.dk/en/portfolio/jti/) ### Attention Value & Sponsorship Platform — Valiyou - Lead Product Design for Valiyou – a SaaS platform turning attention value into measurable sponsorships for sports clubs, influencers and events. [Valiyou.com — Attention Value & Sponsorship Platform](https://www.blackbook.dk/en/portfolio/valiyou/) ### Buy Local web portal and UX — MobilePay - UX and design of web portal for the Buy Local campaign by Marketsquare and MobilePay. Find offers, events and shops in your city at prisdinby.dk. [MobilePay — køb lokalt](https://www.blackbook.dk/en/portfolio/saet-pris-paa-din-by-koeb-lokalt/) ### UX and design of fintech platform — Zenegy Framework - As Head of UX, UI & Design at Zenegy, I led UX strategy, design system, white-label framework and design teams across three countries. [Zenegy - Framework — Design UI / UX](https://www.blackbook.dk/en/portfolio/zenegy-framework/) ### iPad eDetailer for haemophilia treatment — NovoSeven - iPad eDetailer for Novo Nordisk's haemophilia medication NovoSeven with interactive HTML5 slides, video and tracking of physician attitudes to the product. [NovoSeven — eDetailer](https://www.blackbook.dk/en/portfolio/novoseven/) ### Responsive site and design guidelines — Coverwise - Designed a responsive website and simple checkout flow for Coverwise's Danish travel insurance launch. [Coverwise — eCommerce](https://www.blackbook.dk/en/portfolio/coverwise/) ### SaaS product design for sponsorship platform — Valiyou.io - Lead Product Design for Valiyou.io – a data-driven SaaS platform turning attention value into measurable KPIs for sponsorships, sports clubs and events. [Valiyou.io — Increase the value of your sponsorships](https://www.blackbook.dk/en/portfolio/valiyou-io/) ### Global master eDetailer for physicians — Mirena - Designed the global master eDetailer for Bayer HealthCare's Mirena IUD – 6 tracks and 250+ interactive slides. [Mirena — Global Master - eDetailer](https://www.blackbook.dk/en/portfolio/mirena-bayer-healthcare/) ### eDetailer and risk calculator — Bayer Xarelto - Designed iPad-based eDetailers and personalised portals with risk calculators for iOS and Android for Bayer's blockbuster product Xarelto. [Xarelto — Global web portal](https://www.blackbook.dk/en/portfolio/bayer-healthcare/) ### Configurator UI/UX — Unidrain Modul 1100 - Designed the UI for Unidrain's Modul 1100 configurator – used by architects to visualise and calculate wet environments and generate order lists. [UNIDRAIN — Servicedesign](https://www.blackbook.dk/en/portfolio/unidrain-modul-1100-konfiguratoren/) ### eDetailer for MS treatment — Copaxone - Interactive eDetailer for Teva Pharmaceutical Copaxone – physicians compared their views against clinical studies and calculated patient sick day reduction. [Copaxone — eDetailer](https://www.blackbook.dk/en/portfolio/teva/) ### Flash presentation for sales training — Siemens - Programmed advanced Flash ActionScript for Siemens' white goods sales training – animated intro and detailed walkthrough of all machine functions. [Siemens — e-Learning](https://www.blackbook.dk/en/portfolio/siemens/) ### CLM Platform UX Redesign — Agnitio iPlanner - Redesigned Agnitio's CLM platform with calendar, Near Me lookup, dashboard and iTunes-inspired coverflow for eDetailers. [Agnitio - iPlanner — Closed loop marketing](https://www.blackbook.dk/en/portfolio/iplanner/) ### Analytics tool for pharma — Agnitio iStats - Designed the user interface and icon font for Agnitio's analytics software, helping pharma teams track eDetailer performance, sales and representatives. [Agnitio - iStats — Closed loop marketing](https://www.blackbook.dk/en/portfolio/agnitio-istats/) ### Fertility clinic learning tool — Merck Serono - Designed an interactive online visualisation tool for training physicians and nurses at fertility clinics for Merck Serono. [Merck Serono — eLearning](https://www.blackbook.dk/en/portfolio/merck-serono/) ### Haemophilia eDetailer for physicians — Novo Nordisk - Designed an unbranded iPad-based eDetailer for Novo Nordisk on joint problems in haemophilia patients. [Novo Nordisk — eDetailer](https://www.blackbook.dk/en/portfolio/novo-nordisk/) ### Interactive shop facade in HD — Studievalg - Designed and developed an interactive touch facade application in full HD for Studievalg on Købmagergade. [Studievalg — Interactive Storefront](https://www.blackbook.dk/en/portfolio/studievalg/) ### Insulin launch, strategy and pitch — Novo Nordisk - Fully integrated launch concept pitch for faster-acting insulin – eDetailer, landing page, trade show tabloid, newsletter, event mobile page and banners. [Novo Nordisk — Produkt lancering ](https://www.blackbook.dk/en/portfolio/novo-nordisk-faster-aspart/) ### Convention Toolbox iPad Software — Bayer - UX and design of iPad software for Bayer Healthcare – ePanels, HTML5 presentations and iPads at exhibition stands, plus Buzzer quizzes at congresses. [Convention Toolbox — Servicedesign](https://www.blackbook.dk/en/portfolio/bayer/) ### UX for advertising portal — Berlingske Media - Designed the navigation structure for Berlingske Media's advertising portal – one entry point across Berlingske, B.T., Weekendavisen and MetroExpress MX. [Berlingske Media — UX (User eXperience)](https://www.blackbook.dk/en/portfolio/berlingske-media-annoncering/) ### UX & Web Design for School Library System — Dantek - Designed web portals and UX for Dantek BiblioMatik – online library solution for primary school learning centres. [Dantek — Library Solutions](https://www.blackbook.dk/en/portfolio/dantek/) ### Graphic design and concepts — Miscellaneous - Graphic design and personal concepts – a pill reminder app, a logo for Dansk Brand- og Sikringsteknisk Institut and a fresh take on Creuna's C. [Miscellaneous — Miscellaneous](https://www.blackbook.dk/en/portfolio/miscellaneous/) ## Related services ### App Design for iOS & Android — Blackbook - From idea to App Store. Blackbook designs customer-facing apps for iOS, Android and web – AI-driven features and flows for daily use. [Apps](https://www.blackbook.dk/en/services/apps/) ### UX Agency & Product Design Copenhagen — Blackbook - From user research and UX to a finished design system. Blackbook runs product design end to end – research, flows, UI and testing. [UX & Product Design](https://www.blackbook.dk/en/services/ux-product-design/) ### AI Design & Intelligent Products — Blackbook - From conversational interfaces to AI-driven workflows. Blackbook designs and builds AI products that solve real problems. [AI Experiences](https://www.blackbook.dk/en/services/ai/) ### Machine Learning Design Copenhagen — Blackbook - From pattern recognition to personalisation. Blackbook designs user experiences that leverage machine learning to get smarter over time. [Machine learning](https://www.blackbook.dk/en/services/machine-learning/) ### Software & SaaS Design Agency Copenhagen — Blackbook - From complex interfaces to intuitive workflows. Blackbook designs software that makes advanced functionality accessible. [Software & SaaS Design](https://www.blackbook.dk/en/services/software/) ### Design Systems for Digital Products — Blackbook - From components and tokens to documentation. Blackbook builds design systems that keep products consistent at scale. [Design Systems](https://www.blackbook.dk/en/services/design-systems/) ### Data Visualization Design — Blackbook - From dashboards to real-time data. Blackbook designs data visualization where numbers become decisions. [Data Visualization](https://www.blackbook.dk/en/services/data-visualization/) ### Gamification Design Copenhagen — Blackbook - From point systems to engagement loops. Blackbook designs gamification that motivates, engages and retains users. [Gamification](https://www.blackbook.dk/en/services/gamification/) ### FinTech Design Copenhagen — Blackbook - From payment platforms to compliance flows. Blackbook designs fintech products where trust and regulation are built into the design. [FinTech](https://www.blackbook.dk/en/services/fintech/) ## About Blackbook Blackbook is a Copenhagen digital agency blending creativity and technology across UX, branding, websites and eCommerce. Areas of expertise: - [Apps & Products](https://www.blackbook.dk/en/area/apps-products/index.md) - [Brand & Campaigns](https://www.blackbook.dk/en/area/brand-campaigns/index.md) - [Websites & eCommerce](https://www.blackbook.dk/en/area/websites-ecommerce/index.md) Key figures: - 250+ Digital projects - 150+ Clients - 15+ Fortune 500 - 5+ Top 100 Brands - 25+ Years experience ## Site [Home](https://www.blackbook.dk/en/index.md) [Portfolio](https://www.blackbook.dk/en/portfolio/index.md) [About](https://www.blackbook.dk/en/about/index.md) [Services](https://www.blackbook.dk/en/services/index.md) [Experience](https://www.blackbook.dk/en/experience/index.md) [Recognition](https://www.blackbook.dk/en/awards/index.md) [Contact](https://www.blackbook.dk/en/contact/index.md) [CV](https://www.blackbook.dk/en/cv/index.md) [Journal](https://www.blackbook.dk/en/journal/index.md) Blackbook · Jerichausgade 7 · 1777 Copenhagen · (+45) 31 10 79 13 · [jeppe@blackbook.dk](mailto:jeppe@blackbook.dk)