--- title: "WordPress site and brand identity — Marketsquare" description: "Designed a responsive WordPress site for advertising agency Marketsquare using \"design in browser\" – landing pages, banners and SEO for Markedsføring.dk." canonical_url: https://www.blackbook.dk/en/portfolio/marketsquare/ md_url: https://www.blackbook.dk/en/portfolio/marketsquare/index.md language: en last_updated: 2026-09-06 --- # WordPress site and brand identity — Marketsquare Designed a responsive WordPress site for advertising agency Marketsquare using "design in browser" – landing pages, banners and SEO for Markedsføring.dk. > Alternate (Danish): https://www.blackbook.dk/portfolio/marketsquare/index.md > Published by: Blackbook — founded by Jeppe Sloth Carlsen (https://www.blackbook.dk/en/about/) > Publisher ID: https://www.blackbook.dk/#organization > Founder ID: https://www.blackbook.dk/#person-jeppe > Delivered at: Marketsquare (2016–2019) > Topics: Creative Direction, Photography, Email Marketing, Responsive, SEO · Search Engine Optimization, Service Design, Social Media & Content, Web Design, WordPress, Corporate Websites, Website Redesign, GEO · Generative Engine Optimization, Schema · Entity > Part of: Blackbook — digital design agency, Copenhagen (https://www.blackbook.dk/en/) > Client: Marketsquare > LLM reference: https://www.blackbook.dk/llms.txt > Full reference: https://www.blackbook.dk/llms-full.txt > Markdown sitemap: https://www.blackbook.dk/sitemap.md > Preferred citation URL: https://www.blackbook.dk/en/portfolio/marketsquare/ ## Webdesign — Marketsquare Advertising agency Marketsquare had an ambition to increase brand awareness and develop a stronger digital focus. The agency simultaneously adopted a new corporate identity. As a result, a new website needed to be designed. I designed the responsive website directly in the browser using a "design in browser" approach within the WordPress content management system. The website describes the company's services including "Purchase behaviour and market consultancy", "Concepts & campaigns", "Design", "Social Media", "Film" & "Digital", as well as a staff directory with LinkedIn information and case studies with video and sharing functionality. Landing pages and banners were also produced for Markedsføring.dk, and the site was SEO-optimised. Credit: Corporate Identity: Jacob Thyssen ## What the case shows ### Landing Page Design - Image: Landing page design with service design and content strategy for advertising agency - responsive WordPress site ### Staff Overview with LinkedIn Integration - Image: Creative direction and photography featuring staff profile portraits integrated into responsive web design with SEO optimization ### Portfolio Case Overview - Image: Web design portfolio grid displaying responsive design cases across social content, email marketing and SEO strategy ### Portfolio Case with Video Header - Image: Responsive WordPress website design with SEO optimization and UI strategy for advertising agency Marketsquare ### Shopper Insight Studio Sign-up Form - Image: Email marketing signup form with input fields, checkboxes and call-to-action button for retail seminars ### Contact Page with Google Map - Image: Contact page UI design featuring embedded Google Map, business address, phone number and team member contact information ### WeTransfer Styling - Image: Interaction design showcasing file transfer interface with add files button and messaging functionality ### Marketing Quiz - Image: Service design questionnaire featuring multiple choice survey questions for shopper behavior insights and retail analytics ### Web Banners - Image: Holiday campaign banner featuring winter-themed graphic with call-to-action button - Image: Banner design featuring bold typography on pink background for digital advertising campaign ### Facebook Profile Design - Image: UI design for social profile with responsive layout and architectural photography displayed on laptop screen ### Online Christmas Calendar Design - Image: Digital game interface design featuring concentric circles, lottery numbers, and tiered prize rewards ## Services used on this case - [Creative Direction](https://www.blackbook.dk/en/services/creative-direction/) - [Photography](https://www.blackbook.dk/en/services/photography/) - [Email Marketing](https://www.blackbook.dk/en/services/email-marketing/) - [Responsive](https://www.blackbook.dk/en/services/responsive/) - [SEO · Search Engine Optimization](https://www.blackbook.dk/en/services/seo/) - [Service Design](https://www.blackbook.dk/en/services/service-design/) - [Social Media & Content](https://www.blackbook.dk/en/services/social-media/) - [Web Design](https://www.blackbook.dk/en/services/webdesign/) - [WordPress](https://www.blackbook.dk/en/services/wordpress/) - [Corporate Websites](https://www.blackbook.dk/en/services/corporate-websites/) - [Website Redesign](https://www.blackbook.dk/en/services/website-redesign/) - [GEO · Generative Engine Optimization](https://www.blackbook.dk/en/services/geo/) - [Schema · Entity](https://www.blackbook.dk/en/services/schema/) - [Websites & eCommerce](https://www.blackbook.dk/en/area/websites-ecommerce/) ## Facts - Role: AD / Senior Digital Art Director at Marketsquare (2016–2019) - Client: [Marketsquare](https://marketsquare.dk/) ## Related work ### Responsive web design and video — Integral - Responsive website for communications agency Integral – concept, front end, homepage video and case film production handled from start to finish. [Integral — Corporate website](https://www.blackbook.dk/en/portfolio/integral/) ### Corporate WordPress Site — Konsulenthuset Gunbak - Designed a corporate WordPress site for Svend Gunbak's consultancy with clients including Mærsk – authoritative expression for CEOs and board chairs. [Konsulenthuset Gunbak — Corporate website](https://www.blackbook.dk/en/portfolio/konsulenthuset-gunbak/) ### Digital Marketing & Campaign Design — Anthill Agency - Designed newsletter campaigns, campaign website and LinkedIn profile for Anthill Agency – pharma communications agency and subsidiary of Agnitio. [Anthill agency — Markedsføring](https://www.blackbook.dk/en/portfolio/anthill-agency/) ## About Blackbook Blackbook is a Copenhagen digital agency blending creativity and technology across UX, branding, websites and eCommerce. Areas of expertise: - [Apps & Products](https://www.blackbook.dk/en/area/apps-products/index.md) - [Brand & Campaigns](https://www.blackbook.dk/en/area/brand-campaigns/index.md) - [Websites & eCommerce](https://www.blackbook.dk/en/area/websites-ecommerce/index.md) Key figures: - 250+ Digital projects - 150+ Clients - 15+ Fortune 500 - 5+ Top 100 Brands - 25+ Years experience ## Site [Home](https://www.blackbook.dk/en/index.md) [Portfolio](https://www.blackbook.dk/en/portfolio/index.md) [About](https://www.blackbook.dk/en/about/index.md) [Services](https://www.blackbook.dk/en/services/index.md) [Experience](https://www.blackbook.dk/en/experience/index.md) [Recognition](https://www.blackbook.dk/en/awards/index.md) [Contact](https://www.blackbook.dk/en/contact/index.md) [CV](https://www.blackbook.dk/en/cv/index.md) [Journal](https://www.blackbook.dk/en/journal/index.md) Blackbook · Jerichausgade 7 · 1777 Copenhagen · (+45) 31 10 79 13 · [jeppe@blackbook.dk](mailto:jeppe@blackbook.dk)