--- title: "Responsive web design and social media — Rosengårdcentret" description: "Responsive WordPress site for Rosengårdcentret with store directory, YouTube, Instagram and 3D animation videos for social media." canonical_url: https://www.blackbook.dk/en/portfolio/rosengaardcentret/ md_url: https://www.blackbook.dk/en/portfolio/rosengaardcentret/index.md language: en last_updated: 2026-09-11 --- # Responsive web design and social media — Rosengårdcentret Responsive WordPress site for Rosengårdcentret with store directory, YouTube, Instagram and 3D animation videos for social media. > Alternate (Danish): https://www.blackbook.dk/portfolio/rosengaardcentret/index.md > Published by: Blackbook — founded by Jeppe Sloth Carlsen (https://www.blackbook.dk/en/about/) > Publisher ID: https://www.blackbook.dk/#organization > Founder ID: https://www.blackbook.dk/#person-jeppe > Delivered at: Marketsquare (2016–2019) > Topics: Creative Direction, Digital Advertising, Email Marketing, Responsive, Research & Scoping, SEO · Search Engine Optimization, Social Media & Content, Motion & Video, Web Design, WordPress, Corporate Websites, Web Portals, Website Redesign, Information Architecture, GEO · Generative Engine Optimization, Brand Activation, Schema · Entity > Part of: Blackbook — digital design agency, Copenhagen (https://www.blackbook.dk/en/) > Client: Rosengårdcentret > LLM reference: https://www.blackbook.dk/llms.txt > Full reference: https://www.blackbook.dk/llms-full.txt > Markdown sitemap: https://www.blackbook.dk/sitemap.md > Preferred citation URL: https://www.blackbook.dk/en/portfolio/rosengaardcentret/ ## Webdesign — Rosengårdcentret Rosengårdcentret wanted a modern website for branding the centre and its many retail stores. For this, I designed and developed a new responsive website in an unconventional design. The website, optimised for desktop, tablet, and mobile, contains information about the centre, a store directory, and numerous articles that not only provide users with engaging content around fashion, design, and food, but also benefit the site's SEO quality. The website also pulls in videos from YouTube and displays the centre's Instagram images. In addition to the website, I produce web banners and short 3D animation videos for social media platforms such as Facebook and Instagram. ## What the case shows - Video: 3D-animated campaign video for Rosengårdcentret – motion graphics produced for the shopping centre's social media. **Responsive webdesign** Design and setup in Wordpress - Image: Responsive web design across devices showcasing store directory, Instagram feed integration and YouTube videos ### Landing Page - Image: Web UI design showcasing luxury collections, store hours and navigation directory **Facebook cover video** ### SEO Overview - Image: SEO strategy visualization showing site hierarchy with shops, articles, pages and events mapped to search optimization strength - Image: Creative Direction: Christmas campaign featuring mother and child in warm, festive aesthetic for shopping center - Image: Mobile interface design showcasing Rosengårdcentret's responsive WordPress site with integrated Instagram feed and social media content **Liv & Stil articles** Design and setup in Wordpress - Image: Lifestyle category interface featuring curated content, seasonal campaigns and designer gift collections ### Articles Design - Image: Article section UI design showcasing image layouts, copy and product directory on laptop display - Image: Article design featuring art direction and motion graphics for a campaign exploring makeup trends across a century of beauty history - Image: Article design showcasing comfort-focused fashion styling with blazer and striped blouse for shopping campaign - Image: Article design featuring festive typography and ornamental baubles in minimalist holiday aesthetic - Image: Article design for chocolate story featuring product photography, typography and integrated Instagram feed showcasing retailer offerings - Image: Article design for Christmas campaign featuring warm typography, product styling and shopping content ### Store Overview & Instagram Feed - Image: Store directory interface with integrated Instagram feed for shopping center website - Image: Social content integration showcasing shopping center stores with curated Instagram feed and lifestyle imagery ### Vector Floor Plan - Image: Interactive vector floor plan with color-coded retail stores and numbered units for shopping center navigation ### 2017 - Image: Digital directory interface displaying color-coded store locations and mall navigation - Image: Magazine cover design featuring layered typography and editorial styling for shopping center promotion **Digital Abribus** ### Newsletter Template - Image: Email marketing template featuring fashion article, promotional banners and product offers - Image: UI design for shopping center site displaying store directory, event listings and promotional campaigns ## Services used on this case - [Creative Direction](https://www.blackbook.dk/en/services/creative-direction/) - [Digital Advertising](https://www.blackbook.dk/en/services/digital-advertising/) - [Email Marketing](https://www.blackbook.dk/en/services/email-marketing/) - [Responsive](https://www.blackbook.dk/en/services/responsive/) - [Research & Scoping](https://www.blackbook.dk/en/services/research-strategy/) - [SEO · Search Engine Optimization](https://www.blackbook.dk/en/services/seo/) - [Social Media & Content](https://www.blackbook.dk/en/services/social-media/) - [Motion & Video](https://www.blackbook.dk/en/services/video/) - [Web Design](https://www.blackbook.dk/en/services/webdesign/) - [WordPress](https://www.blackbook.dk/en/services/wordpress/) - [Corporate Websites](https://www.blackbook.dk/en/services/corporate-websites/) - [Web Portals](https://www.blackbook.dk/en/services/web-portals/) - [Website Redesign](https://www.blackbook.dk/en/services/website-redesign/) - [Information Architecture](https://www.blackbook.dk/en/services/information-architecture/) - [GEO · Generative Engine Optimization](https://www.blackbook.dk/en/services/geo/) - [Brand Activation](https://www.blackbook.dk/en/services/brand-activation/) - [Schema · Entity](https://www.blackbook.dk/en/services/schema/) - [Websites & eCommerce](https://www.blackbook.dk/en/area/websites-ecommerce/) ## Facts - Role: AD / Senior Digital Art Director at Marketsquare (2016–2019) - Client: [Rosengårdcentret](https://www.rosengaardcentret.dk) ## Related work ### Digital identity and tagline — Lyngby Storcenter - Redesigned Lyngby Storcenter's digital identity, reskinned the website, and created the centre's new tagline "Vi gør os umage". [Lyngby Storcenter — Digital Identity](https://www.blackbook.dk/en/portfolio/lyngbystorcenter/) ## About Blackbook Blackbook is a Copenhagen digital agency blending creativity and technology across UX, branding, websites and eCommerce. Areas of expertise: - [Apps & Products](https://www.blackbook.dk/en/area/apps-products/index.md) - [Brand & Campaigns](https://www.blackbook.dk/en/area/brand-campaigns/index.md) - [Websites & eCommerce](https://www.blackbook.dk/en/area/websites-ecommerce/index.md) Key figures: - 250+ Digital projects - 150+ Clients - 15+ Fortune 500 - 5+ Top 100 Brands - 25+ Years experience ## Site [Home](https://www.blackbook.dk/en/index.md) [Portfolio](https://www.blackbook.dk/en/portfolio/index.md) [About](https://www.blackbook.dk/en/about/index.md) [Services](https://www.blackbook.dk/en/services/index.md) [Experience](https://www.blackbook.dk/en/experience/index.md) [Recognition](https://www.blackbook.dk/en/awards/index.md) [Contact](https://www.blackbook.dk/en/contact/index.md) [CV](https://www.blackbook.dk/en/cv/index.md) [Journal](https://www.blackbook.dk/en/journal/index.md) Blackbook · Jerichausgade 7 · 1777 Copenhagen · (+45) 31 10 79 13 · [jeppe@blackbook.dk](mailto:jeppe@blackbook.dk)