---
title: "Viral webportal med cocktailspil — Havana Club"
description: "Designede Typo3-portal til Havana Club med cocktailspil, konkurrence om rejse til Cuba og branded fotogalleri fra natklubevents. Skabt til at gå viralt."
canonical_url: https://www.blackbook.dk/portfolio/havana-club/
md_url: https://www.blackbook.dk/portfolio/havana-club/index.md
language: da
last_updated: 2026-09-08
---

# Viral webportal med cocktailspil — Havana Club

Designede Typo3-portal til Havana Club med cocktailspil, konkurrence om rejse til Cuba og branded fotogalleri fra natklubevents. Skabt til at gå viralt.

> Alternate (English): https://www.blackbook.dk/en/portfolio/havana-club/index.md
> Published by: Blackbook — founded by Jeppe Sloth Carlsen (https://www.blackbook.dk/about/)
> Publisher ID: https://www.blackbook.dk/#organization
> Founder ID: https://www.blackbook.dk/#person-jeppe
> Delivered at: Nybroe (2007–2010)
> Topics: Creative Direction, SEO · Search Engine Optimization, Typo3, Web Design, Gamification, Kampagnesites, Website Redesign, Luxury Brands, GEO · Generative Engine Optimization, Konverteringsoptimering, B2C, Brand Activation, Schema · Entity, havana club corporate website
> Part of: Blackbook — digitalt designbureau, København (https://www.blackbook.dk/)
> Client: Havana Club
> LLM reference: https://www.blackbook.dk/llms.txt
> Full reference: https://www.blackbook.dk/llms-full.txt
> Markdown sitemap: https://www.blackbook.dk/sitemap.md
> Preferred citation URL: https://www.blackbook.dk/portfolio/havana-club/

## Corporate website — Havana Club

Havana Club ønskede en ny portal der afspejlede virksomhedens historie og styrkede deres brand, som den originale cubanske rom. Jeg designede og udviklede en Typo3 portal løsning. For at siden skulle gå viral, blev der udviklet et Cocktail-spil, hvor brugerne selv kunne mixe en drink og derved være med i konkurrencen om en rejse til Cuba. Siden indeholdt desuden et billedgalleri fra events afholdt på natklubber, hvor gæsterne kunne blive foreviget af professionelle fotografer. Billederne blev herefter brandet med HavanaClub logoet.

## Hvad casen viser

- Billede: Web design portal med cocktailspil, konkurrencesektion og event-fotogalleri designet til viral engagement

## Services brugt på casen

- [Creative Direction](https://www.blackbook.dk/services/creative-direction/)
- [SEO · Search Engine Optimization](https://www.blackbook.dk/services/seo/)
- [Typo3](https://www.blackbook.dk/services/typo3/)
- [Web Design](https://www.blackbook.dk/services/webdesign/)
- [Gamification](https://www.blackbook.dk/services/gamification/)
- [Kampagnesites](https://www.blackbook.dk/services/campaign-sites/)
- [Website Redesign](https://www.blackbook.dk/services/website-redesign/)
- [Luxury Brands](https://www.blackbook.dk/services/luxury-brands/)
- [GEO · Generative Engine Optimization](https://www.blackbook.dk/services/geo/)
- [Konverteringsoptimering](https://www.blackbook.dk/services/conversion-optimization/)
- [B2C](https://www.blackbook.dk/services/b2c/)
- [Brand Activation](https://www.blackbook.dk/services/brand-activation/)
- [Schema · Entity](https://www.blackbook.dk/services/schema/)
- [Websites & eCommerce](https://www.blackbook.dk/area/websites-ecommerce/)

## Facts

- Rolle: AD / Digital Director / Webdeveloper hos Nybroe (2007–2010)
- Kunde: [Havana Club](https://www.havana-club.com)

## Se også

### Gamificeret produktlancering — American Spirit

- Gamificeret intern kampagne for JTIs American Spirit-lancering i 7/11 – app med quizzer, videoer og konkurrence om rejse til Santa Fe for butikspersonalet.
[American Spirit — Launch at 7/11](https://www.blackbook.dk/portfolio/jti/)

## Om Blackbook

Blackbook forener kreativitet og teknologi og skaber digitale løsninger inden for UX, branding, websites og eCommerce.

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- [Apps & Products](https://www.blackbook.dk/area/apps-products/index.md)
- [Brand & Campaigns](https://www.blackbook.dk/area/brand-campaigns/index.md)
- [Websites & eCommerce](https://www.blackbook.dk/area/websites-ecommerce/index.md)

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- 250+ Digitale projekter
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- 15+ Fortune 500
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