---
title: "Nordlys advertorial kampagne — Visit Norway"
description: "Designede advertorial til landsdækkende dagbladskampagne for Visit Norway, der promoverede Nord-Norge som nordlysdestination."
canonical_url: https://www.blackbook.dk/portfolio/norge-nordlysets-hjem/
md_url: https://www.blackbook.dk/portfolio/norge-nordlysets-hjem/index.md
language: da
last_updated: 2026-09-10
---

# Nordlys advertorial kampagne — Visit Norway

Designede advertorial til landsdækkende dagbladskampagne for Visit Norway, der promoverede Nord-Norge som nordlysdestination.

> Alternate (English): https://www.blackbook.dk/en/portfolio/norge-nordlysets-hjem/index.md
> Published by: Blackbook — founded by Jeppe Sloth Carlsen (https://www.blackbook.dk/about/)
> Publisher ID: https://www.blackbook.dk/#organization
> Founder ID: https://www.blackbook.dk/#person-jeppe
> Delivered at: Creuna (2015–2016)
> Topics: Advertorial, Annonce, Creative Direction, Research & Scoping, Print & Editorial, B2C, Offentlig sektor, norge nordlysets hjem advertorial
> Part of: Blackbook — digitalt designbureau, København (https://www.blackbook.dk/)
> Client: Visit Norway
> LLM reference: https://www.blackbook.dk/llms.txt
> Full reference: https://www.blackbook.dk/llms-full.txt
> Markdown sitemap: https://www.blackbook.dk/sitemap.md
> Preferred citation URL: https://www.blackbook.dk/portfolio/norge-nordlysets-hjem/

## Advertorial — Norge Nordlysets hjem

Visit Norway ønskede at promovere Nord-Norge som stedet man tager til for at opleve de fænomenale og indtagende nordlys. Til det designede jeg en advertorial til landets dagblade. Den integrerede kampagne blev fulgt op af en online banner kampagne. Budskabet blev en succes, og Visit Norway valgte at genindrykke annoncen flere gange.

**Credit:** Copywriter: Henrik Sanderbo Client Director: Gitte Corfitzen

## Hvad casen viser

- Billede: Creative direction til advertorial kampagne med nordlys og nordisk naturestætik for Visit Norway
- Billede: Advertorial for nordlysdestination med dog sledding og ishotel, designet til landsdækkende aviserkampagne

## Services brugt på casen

- [Advertorial](https://www.blackbook.dk/services/advertorial/)
- [Annonce](https://www.blackbook.dk/services/annonce/)
- [Creative Direction](https://www.blackbook.dk/services/creative-direction/)
- [Research & Scoping](https://www.blackbook.dk/services/research-strategy/)
- [Print & Editorial](https://www.blackbook.dk/services/print-editorial/)
- [B2C](https://www.blackbook.dk/services/b2c/)
- [Offentlig sektor](https://www.blackbook.dk/services/public-sector/)
- [Brand & Campaigns](https://www.blackbook.dk/area/brand-campaigns/)

## Facts

- Rolle: CD / Creative Director hos Creuna (2015–2016)
- Kunde: [Visit Norway](https://www.visitnorway.com)

## Se også

### Landsdækkende outdoor kampagne — Visit Norway

- Designede Visit Norways landsdækkende vinterkampagne med billboards, digitalt outdoor i tog og busser, TV-annoncering og magasinannoncer.
[Visit Norway — Out-of-home advertising](https://www.blackbook.dk/portfolio/visit-norway/)

### Advertorial kampagne — Visit Norway — Blackbook

- Creative Director på integreret vinterkampagne for Visit Norway – billboards, TV, out-of-home, dagbladsannoncer, bannere og Facebook.
[Visit Norway — Advertorial](https://www.blackbook.dk/portfolio/visit-norway-newspapers/)

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