eCommerceCoverwise

Coverwise wanted to enter the Danish travel insurance market. As Digital Art Director, I designed the new responsive website and structured the complex insurance rules into a simple checkout flow, with a landing page built around it. In the process, I also redesigned the company's tone and style, consolidating everything into a new design guideline.

Credit: Frontend Developer: Jesper Fosgaard, Frontend Developer: Teodor Olof Moquist, System Developer: Bo Petersen, Architect: Ali Razvi, UX: Maria Flintholm, PM: Margrethe Karll