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GodtTip.dk signup page with hiker and interest categories — email marketing platform and digital communication for Berlingske Media
Landing page UI design showcasing visual identity with typography, colour palette and interactive form elements
Web UI design showing email signup form with interest categories and prominent submit button
Email signup interface showcasing brand identity, typography, and interactive category selection
Email marketing interface displaying category selection checkboxes and subscription form
Brand identity logo featuring concentric circles and target symbol in blue and red
Creative direction featuring concentric circles in blue, white and red with Danish script typography
Interface design showcasing visual identity: Woman using smartphone at café table with coffee and pastry in golden sunlight
Presentation slide displaying visual identity guidelines including typography, colour palette and messaging framework for permission-based email platform
Visual identity design with handwritten notes, tablet and mood samples on workspace
Presentation slide showcasing email campaign metrics and customer engagement statistics
Email marketing communication design showcasing typography and color palette from the Godt Tip identity
Corporate visual identity: modern café space featuring cohesive blue and orange color palette applied across furniture and graphics
Motion graphic displaying 71% mobile and email traffic statistic with bold red typography on blue background
Art direction concept for permission email database featuring logo, color palette and typography system
Timeline infographic showing four interest categories with icons: Travel, Home & Design, Shopping, and Culture & Entertainment
Icon timeline infographic displaying four content categories with descriptive labels and visual hierarchy system
Information design showing four content categories connected by timeline with icons representing Tech, Sports, Business and Finance topics
Interaction design featuring two people collaborating on a tablet interface in warm natural light
Bar chart displaying user interest categories ranked from highest to lowest engagement metrics
Demographic segmentation showing gender distribution through silhouettes in brand communications
Geographic distribution data visualization displaying regional percentages across Danish regions
Identity design showcasing colour palette, typography and messaging concept for email database
Demographic infographic displaying age groups and character silhouettes across lifecycle stages
Testimonial card featuring portrait photography and quote typography for email marketing
Database interface design featuring red branding, typography system and messaging strategy for media
Promotional coupon design featuring 25% discount offer for SuperBazaar VIP shopping event invitation
Banner ad design featuring discount offer with lifestyle photography targeting male demographics
Typography and color palette from brand guide for email marketing database
Logo design and color palette for permission email platform featuring red accent and contemporary typeface
Color palette showing three graduated color groups transitioning from light to dark blue, navy, and coral to red

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ClientBerlingske Media
TypeVisuel identitet
ByJeppe Sloth Carlsen
TitleAD / Senior Digital Art Director
AtMarketsquare
Year2016–19